Introduction by ebook's author:
Have YOU noticed that radio stations aren’t as good as they used to be? A LOT of people have, and they’re looking for SOMETHING GOOD to listen to! So, are YOU ready to start your own radio station? Are YOU ready to play the kind of music or talk show that people REALLY want to hear? If you answered ‘yes’ to any of these questions, read on, I’ve put together a series of videos that you’re going to want to hear about.
My name is Honest John Peterson, and I’ve been in radio for more than 30 years. In that time I have done everything there is to do in a radio station from sweep the floor to owning my own AM and FM radio stations. Over the years I’ve really enjoyed working in radio but sometime around 2000 I realized that radio wasn’t as much fun as it used to be. After thinking about it for awhile it came to me – the music I was playing and the way the station was relating to the audience was just plain STALE. And then the big “ah-ha” moment happened and I realized that it just wasn’t MY station that was stale, radio in general was in a rut!
Six years ago I finally reached the point where I COULDN’T STAND it any more. I was FED UP with the absolute crap that radio stations were playing. I KNEW I could do better, so I decided to start my own radio station — online. I was pretty computer savvy and had lots of radio experience so I thought that it would be easy, so I decided to give it a try.
I can’t tell you how I felt when I heard my station streaming for the first time. It was AWESOME! Finally there was a radio station that I actually WANTED to listen to. It brought back the magic of listening to the radio again.
Starting my own radio station online wasn’t easy, however. When I put my first station together, there wasn’t a lot of information around. Things went fine at first as I started setting things up but I soon started to have trouble. The software I was using wasn’t doing what it was supposed to do. I just COULD NOT get it to work. I had all the parts but couldn’t make them work together.
The the REAL problem was that I didn’t have anyone to ask for help. I contacted the software support people – no luck. I tried to get help through internet radio forums, and again – no luck. Even the computer consultants I had used in the past didn’t know what the problem was and couldn’t help. They just didn’t have the experience. It was all pretty depressing but after hours of stumbling around in the dark, and hours of trial and error (a LOT or error!) and a lot of patience I finally figured it out, and got my first internet radio station online and streaming. (Boy, what a day THAT was!)
Shortly after I startd that first station something amazing happened, I started getting e-mail from people around the world who were tuning in and were really excited about what I was playing on my station! Then, something even MORE amazing happened, I got… Read more…
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